Partner with brands, your way

YouTube Creator Partnerships enables brands to partner with creators for brand deals. Eligible creators will have a Partnerships tab in the Earn page of the YouTube Studio app and desktop. Creators may be contacted by brands for partnership opportunities through inquiries in the Partnerships tab, and also offline via email or through social channels.

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If your content has a paid product placement, endorsement, or other commercial relationship, you need to tell YouTube so that we can facilitate disclosures to users. Note that you may have more obligations depending on the laws in your jurisdiction. If you don’t follow those obligations, we may flag your content or account.

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To tell YouTube:

1. On a computer, sign in to YouTube Studio.
2. From the left section, select Content.
3. Click the video you’d like to edit.
4. Select More options.
5. Check the box next to “My video contains paid promotion like a product placement, sponsorship, or endorsement.”
6. Select Save.